Beauty Blog

Sales of suspenders and stockings are increasing once more as more and more women copy popular celebrities such as Lady Gaga and Kylie Minogue, wearing heel lingerie stockings during their performances. Their “underwear as outerwear” look seems to have attracted the masses.

High Street retailer Debenhams attributed the increase in sales in the cooler weather where consumers can get away by wearing the aforementioned items.

The retailer revealed that black suspender belts and stockings have become in demand with sales rising by more than 230 percent over the past month. This resulted to the store searching for more patterns to accommodate the increasing customer demand.

The interest in suspenders and stockings declined a few decades ago due to the emergence of supporting tights. However, Debenhams spokesperson Ruth Attridge said that the unpredictable weather has worked wonders on how they’re selling their products.

Indian actress Zarine Khan was featured on an exclusive photoshoot for a loungewear brand. The items featured are in time for the winter collection in Mumbai.

Khan makes her big screen debut via the film “Veer,” translated to “Brave.” She is now the official ambassador for Sweet Dreams Loungewear.

The actress said that she’s excited to have gotten the opportunity to be the endorser for a high profile brand. As for her role in the films, she said that she wants to experiment with different roles in order to determine her full potential.

She revealed that the new line of loungewear is great for both winter and warmer climates. She said that she finds it easy to endorse the product because she uses it herself and she finds the style and design very refreshing.

The Sweet Dreams loungewear products are available in stores all over India.