High cheekbones - the new fashion trend among models?
The Lakme Fashion Week, which started late last week in India, has seen models strutting down the runway sporting more than the latest designs. According to reports, some models have undergone botox, face lifts and lip augmentation. The array of pretty faces have become brand ambassadors for fashion and quick fix beauty treatments.
A popular cosmetologist, Rashmi Shetty, said in an interview that there has been a significant increase of models that go to his clinic to undergo cosmetic treatments. Many treatments last less than two weeks thus making this so called “quick fix” the best alternative among aspiring models. This is fast becoming a major fashion trend in the local industry.
Shetty said that models used to undergoing basic treatments, like laser hair removal, especially for lingerie models. However, these days model are going one step further by turning to the more advanced and extreme treatments just to keep at the top of the modelling game.
